The Hidden Connection: Where Resource Planning and Employee Experience Meet Moving from “Human Resources” to Humans as Team Members Traditionally, organizations have seen staff merely as “resources.” However, modern employee experience (EX) thinking emphasizes that people are unique contributors with goals and ambitions. This shift recognizes that happy, engaged employees are central to business success. […]
How to master hybrid work planning and empower your workforce
How to successfully navigate hybrid work (and avoid burnout) What is hybrid work? Hybrid work blends in-office and remote setups, allowing employees to divide their time between working on-site and from other locations. This approach provides greater flexibility while maintaining a connection to the physical workplace. Common hybrid work structures There are several ways companies […]
Benefits of Resource Planning: Improve Efficiency and Maximize ROI with Kriu
In today’s business landscape, making the most of your resources isn’t just smart—it’s essential. Companies that embrace structured resource planning don’t just stay organized; they also increase productivity, reduce waste, and drive stronger returns on investment (ROI). Without an effective plan, teams become overworked, deadlines slip, and costs spiral. However, with the right tools and […]
Resource Planning Trends for 2025
Staying on top of resource planning trends is no longer optional for agency leaders—it’s critical. The way we allocate time, people, and tools is evolving fast, driven by technology, distributed teams, and the need for faster decision-making. Agencies that rely on outdated planning methods are falling behind. From AI-powered forecasting to cross-functional collaboration, modern planning […]
Investor Relations for Agency Owners
Attracting investors is just the first step—the real challenge lies in maintaining strong investor relationships. Many agency owners focus on securing funding but fail to establish ongoing communication, transparency, and performance reporting, which can lead to misalignment, loss of confidence, and even early investor exits. Successful investor relations go beyond quarterly reports and financial updates. […]
How to Position a Marketing Agency for Acquisition
Selling a marketing agency is not just about finding a buyer—it’s about positioning the business as a high-value, scalable, and profitable investment. Many agency owners assume that because they have steady revenue and a strong client base, buyers will line up with offers. In reality, most agencies fail to attract serious acquisition interest because they […]
Revenue Growth Strategies for Agencies
Growing revenue in a marketing agency isn’t just about signing more clients—it’s about scaling smartly, optimizing pricing, and increasing profitability without overloading your team. Many agencies chase new business aggressively, but without a clear revenue growth strategy, they often end up stretched thin, underpaid, and struggling to maintain cash flow stability. The key to sustainable […]
Financial Management for Marketing Agency Owners
Running a marketing agency is more than just delivering great campaigns and winning clients—it’s about ensuring the business remains financially stable and profitable. Many agency owners focus on growth and client acquisition but struggle with cash flow management, pricing strategies, and long-term financial planning. Without a solid financial management system, even agencies generating significant revenue […]
How to Reduce Costs in a Marketing Agency
Running a marketing agency is a balancing act—delivering top-tier work while keeping operational costs under control. Many agencies focus on revenue growth, but without cost management, even the most successful firms can struggle with profitability. Expenses like payroll, software subscriptions, advertising, and client acquisition can quickly add up, leaving agencies with razor-thin margins. The key […]
Marketing Agency Profit Margins
Running a marketing agency isn’t just about delivering exceptional work—it’s about ensuring the business remains profitable. Many agencies focus on client acquisition and project execution but fail to track the one metric that truly determines long-term success: profit margins. The reality is that a high revenue agency can still struggle financially if margins are too […]